A design studio based out of Hong Kong, crafting beautiful, high quality and affordable bags and accessories. In creating luxury pieces that don’t have the luxury price tag, Linjer pieces are attainable for a much wider audience.
Their ethos; you don’t need to make the choice between fast-fashion or overpriced luxury brands. Linjer is a middle ground, a go-to for minimalist bags and accessories that will stand the test of time.
Stories provides an overall content and marketing strategy tailored to elevating Linjer as a luxury but affordable brand. The key aim was to increase brand awareness across social media – looking at the bigger picture and how the production of mesmerising content feeds into the overall brand image and wider marketing strategy.
We consider every aspect of full-service shoot management – including initial campaign concept, location and model scouting, art direction, styling, photography and editing for both male and female product lines.
Working on the overall art direction on an ongoing basis means that we can successfully achieve a cohesive image and maintain an instantly recognisable brand.
We identify with the target audience so that we can understand what the connection will be. We envisage and create natural but inspiring situations that are relatable to the ideal market.
We develop campaigns constantly so as not to remain stagnant. We work with Linjer to create fresh and innovative shoot ideas that will set them apart in the market.
“You guys rock. Thank you for being such an amazing partner, for the fast turnaround and for making this all happen!”
Oerum is a mission-driven company with an ambition to make sustainable jewellery the new normal. This project’s aim was to define a transformational vision to pave the way for Oerum’s future. We developed a visual language to communicate with precision and cultivate desire; Resulting in a cult-like devotion to the brand. Jewellery has always been