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We developed a distinct identity and suite of seasonal assets that would seamlessly align and integrate on digital platforms, taking into consideration each and every touchpoint from graphic design, bespoke illustration, through to photography, film and the supporting messaging.

We also focused on building narratives that would increase demand for certain products at specific times of year, such as Christmas and Valentine’s Day, as well as developing designs to inform the own-branded collection. For example, the hand-illustrated valentines tokens, stationery and wrapping paper seen here. By tapping into these special occasions and celebrations, Gigi and Olive were able to grow a loyal customer base built on longevity.

There is a playfulness to Gigi and Olive’s visual identity, achieved through custom type, materiality and playful illustration.

      • We are utterly stunned with delight. It’s beyond anything we ever imagined - your talent isn’t from this world

        • Heather and Isabel

      • I came across Stories Studio on Instagram, I loved the look of what they were doing, the brands that they had aligned themselves with and the work they had created. I thought I would find it difficult to hand over my idea to someone else to bring it to life, but it was the best decision choosing this team to do that.

        Everything Stories Studio has worked on for my brand has been totally considered, carefully thought out, and really beautiful. They are so much more than a typical agency, bringing together perfectly my vision in design, photography and complete branding. I am so proud to be able to show people what my brand will look like, and that's a truly rewarding feeling.

        It can also be an emotional or lonely place starting up a company by yourself and so to be able to have like-minded women helping you navigate your thoughts on the brand you're all building is also incredible. I'm very grateful to the whole team.

        • Georgie Le Roux

      • I met stories studio when we were both getting started with our own ventures. From our first chat, we knew there was special chemistry and we knew we could help each other grow our businesses as partners. They cared for MILANER as if it was their own, and I’ll be forever grateful for the incredible ride we've together.

        • Elisa Rossi

      • Thank you for being such an amazing partner, for the fast turnaround and for making this all happen!

        • Roman Khan & Jennifer Chong