Gigi & Olive began as a bridal gifting platform. The halo surrounding the “G” is reflective of a wedding crown, whilst olives bloom around the “O” for a truly bespoke brand identity.

From the initial concept we worked closely alongside Georgie, founder to create a comprehensive brand system for Gigi and Olive, from coding a bespoke ecommerce solution to managing seasonal campaigns, product ideation & creation.

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Product design & Seasonal Campaigns

We continue to developed a range of seasonal assets that seamlessly aligned and integrated on digital platforms. We have used hand drawn illustration to curate a variety of products from valentines tokens, stationary and wrapping paper. There is a playfulness to the visual identity, achieved through custom type, materiality and playful illustration.

Since the very first Summer campaign set in Barcelona, we’ve worked closely on the strategy and implementation of seasonal Campaigns for Gigi & Olive. We worked closely with Georgie, founder of G&O to develop narratives which increased a demand for certain products at specific times of year such as Christmas and valentines day tapping into the special occasions, holidays, and celebrations consumers love.

From Summer wanderings on the Spanish coast, to decadent Christmas festivities set within a traditional English townhouse. We consider all touch points, spanning from graphic design, bespoke illustration, through to photography, film and the supporting messaging. The outcome is a customer base built on longevity.